保險經紀人面對個人資料保護法之因應

• Main Authors: Huang Li-Hui, 黃麗惠
• Other Authors: Evelyn Y.T Chen
• Format: Others
• Language: zh-TW
• Published: 2015
• Online Access: http://ndltd.ncl.edu.tw/handle/05433193722209216952

碩士 === 國立高雄大學 === 高階法律暨管理碩士在職專班(EMLBA) === 103 === The implementation of Personal Data Protection Act (hereafter referred to as PDPA) is impacting to Insurance industry that uses personal information highly. In expect ion with facing management and protection to client data, the most influent business is planning promotion strategy and developing prospective clients. The former one is focusing on 2nd selling to existing customers, and the other one is aiming to potential market development on basis of database creating. In view of the spirit of PDPA that avoids personality infringed, Insurance is asked respect the parties’ interest; perform in accordance with the means of good faith, and not excess specific purpose while collecting, transaction, and utilizing personal information. In parallel, PDPA specifies Insurance representatives have to provide the cancellation method of initial marketing to parties. The implementation of those amen dances have Insurance business that is supported by client database perform in high stress. The study is aiming to investigation of Insurance Brokerage Agency (as Insurance Brokers) to analyze what predicament and impact Insurance Brokers face after execution of PDPA, and expecting to scheme countermeasures against PDPA based on Insurance Brokers’ job function, legal position, and business development. The countermeasures include to legalization of gather, transaction, and utilization of personal information, supervision of outsourcers and employees, announcements of personal information protection plan, and so on. Furthermore, in order avoidance of unlimited applicability to the topic of personal data protection and influence of business competitiveness, the study investigates if there are any unclear or difficult to implement legal acts and then provides suggestions to relevant Departments who may take them into consideration to align and amend the act.