How the Psychological Bias Affect the Behaviors of Game Players - League of Legends Players Study

碩士 === 國立虎尾科技大學 === 經營管理研究所 === 103 === This study used questionnaires completed by League of Legends Game Players (in Vietnam and Taiwan) to speak out how the psychology factors and bias affect to financial decisions of the game players. We investigated that players are paying or having decisions b...

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Bibliographic Details
Main Authors: Dang-Bui Hang, 鄧裴姮
Other Authors: 呂麒麟
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/5v9a77
Description
Summary:碩士 === 國立虎尾科技大學 === 經營管理研究所 === 103 === This study used questionnaires completed by League of Legends Game Players (in Vietnam and Taiwan) to speak out how the psychology factors and bias affect to financial decisions of the game players. We investigated that players are paying or having decisions by the time that related to the affection of the game. The decision least likely based on rationality or attractions of game companies’ bias that setting up and suspecting the users. The result showed that, same as other video games, the players need time to achieve certain positions and higher in game or pay money to shorten the gap. It is still existing the subjective cognitive of players with lower level. Otherwise, the higher position players are more modest. The reasons to choose game for playing are not so different between games at the same kind. The purpose of this studying is helping parents to have more knowledge about psychology of their children in the details, especially teenage players, distinguish the bias by normal activities before coming the addicts, how the game companies launch their promotion programs and why the players are attractive easily by those programs.