| Summary: | 碩士 === 中國文化大學 === 音樂學系西洋音樂組 === 103 === Music culture is one of an important spiritual food for people in daily life. It gets prosperous by social progress, economic development and higher standard of living.Lacking of music will virtually affect people's mental state or make mental health unsound. Music culture is also a popular culture, it's most likely to be recognized, perceptual, accepted and imparted by people. It's an artistic language which can directly express and find sustenance in emotion.The sensory stimulation through music brings listeners perceive the sense of beauty, association for life, and artistic imagination. By combining all these elements to develope aesthetic perception. As the commercialization of music grows, in addition to increase consumer's taste, the primary thing is not only the quality of music but the benefit of commercial activity. Commercial music involves not only music, but folk psychology and the concept of product advertising and marketing.
The choices of music in exhibition will influence consumer's sentiment. Proper music style will also enhance the value, characteristics and the overall atmosphere of the exhibition.The purpose of this creation by using appropriate chord progressions and orchestration selected for music is designed work with specific ambient music. It can enhance the overall atmosphere of the exhibition and influence the view's emotions.
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