Case Study on the Brand Value of the T Company.

碩士 === 東吳大學 === EMBA高階經營碩士在職專班 === 103 === "Brand is king" is accepted catchy slogan in the marketing. Enterprises efforts to brand management, they expect to get a place in the fierce competition and the information explosion of business area. For example Apple and Google had been obta...

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Bibliographic Details
Main Authors: HUANG,MEI-LING, 黃美玲
Other Authors: JAN, CHYAN-LONG
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/b5n8wc

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