Data Mining Analysis on High Value Customers and Products recommendation-A Case Study of An IT Product Channel Company
碩士 === 世新大學 === 資訊管理學研究所(含碩專班) === 103 === This research is using customers history transation log data to transfer to RFM customer-value-module for customer grouping.Using K-means method to clustering and analyzing in different retailers or customers attributes and cataloging every group, this rese...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/62yk8j |