Market Penetration Strategy of 7-Eleven in Indonesia
碩士 === 國立臺北科技大學 === 管理國際學生碩士專班 (IMBA) === 103 === Indonesia convenience store industry is growing in recent years, due to stable economic and rising disposable income. The goal of this research is to find a market penetration strategy for 7-Eleven to keep compete with the competitor. In order to ac...
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2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/uq22c2 |