The Exploration of Service Quality Toward Repurchase Intention for the Coffee Shop—A Case of Famonn Coffee
碩士 === 環球科技大學 === 中小企業經營策略管理研究所 === 103 === This study investigated the relationship between service satisfaction and repurchase intention among consumers of Famonn Coffee. The questionnaire survey method was adopted. A questionnaire was administered by convenience sampling, and 272 valid respon...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/s9s3r5 |