Online Word-of-Mouth Analytics for Credit Cards

碩士 === 元智大學 === 資訊管理學系 === 103 === With the rapid development of social media, the internet forums are full of the credit card holders’ usage experience and word-of-mouth, leading to how to deal with online reviews becomes a significance issue. Online reviews are valuable to the enterprises and the...

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Bibliographic Details
Main Authors: Wan-Ru Lin, 林婉如
Other Authors: Ting Lie
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/z5rhbb