Summary: | 碩士 === 國立中正大學 === 資訊管理系醫療資訊管理研究所 === 104 === Because of mobility and functional diversification, Mobile App provides effective methods for all industries to improve work performance,also contains medical industry, mobile medical app come into being. Information technology should be use continually so that it can improve work performance for each organization and avoid development cost and Implementation cost to become sunk cost. The main groups of medical industry are medical professional, so how to improve medical professionals' continuance intention after using mobile medical app effectively is the main issue in this study.
we propose two viewpoints, the fitness between task and technology and personal characteristics, to discuss how they influence the continuance intention of medical professionals after they using mobile medical app in their work processes and to discuss if these two viewpoints will influence Perceived Usefulness and Satisfaction, and further to influence continuance intention. This study is quantitative study and use Questionnaires to collect Sample data. The study chooses the medical professionals who have experience of using mobile medical app as the research sample, via SEM analysis to verify the hypothesis to gain the final conclusion. The results indicate that two viewpoints strongly influence the continuance intention of medical professionals.
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