A Study of the Relationships amongBrand Reputation, Customer Satisfaction, Brand Loyalty, and Word-of-Mouth in Chain Restaurant
碩士 === 中州科技大學 === 機械與自動化工程系 === 104 === With the change of social pattern and conducive policies appeared for the hospitality industry, improving the inclination that operators to invest and expand business scale. Spotted the expand of the domestic market, exotic restaurants have also stationed in T...
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Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/08290180637948767937 |