A Study of Rhetoric in Finance Management Programs-A case of "Li Cao Wo Zui Da" program for Zheng Sheng Radio Station

碩士 === 佛光大學 === 傳播學系 === 104 === This study considers finance management and information programs a form of rhetorical discourse, reflecting the author’s representation and thoughts on finance management. Kenneth Burke’s idea of pentad from his theory of rhetoric is this study’s research method and...

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Bibliographic Details
Main Authors: Ru-Syuan Lin, 林洳萱
Other Authors: Long-Guang Niu
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/m4f2qd

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