The Influence Factors of Planning Strategies of Fu Jen Catholic University Cycling around Taiwan

• Main Authors: Hsiang Yin, Cheng, 鄭翔尹
• Other Authors: Han-Chen, Yang
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/83648382070006315452

碩士 === 輔仁大學 === 體育學系碩士在職專班 === 104 === This research mainly discusses the influencing factors of activity planning strategies implemented in the event “Cycling around Taiwan” based upon mission and goals of Fu Jen Catholic University. Using semi-structured interview from qualitative research, this study interviewed with 10 participants and also staffs to this event—6 faculty, 2 administrative staffs and 2 students. From literary reviews, data collection and interview data analysis, the research concludes that 6 influencing factors affect the planning of activity strategies: 1. Funding spirit of the university; 2. Brand image of the university; 3. Link to alumni activity; 4. Religious belief; 5. Pre-departure training; 6. Formation of activity planning. To future cycling around Taiwan events, it is advised that the connection between university mission and the participants should be strengthened via effective communication and activity design. The needs and expectations of the participants can also be fulfilled while the organizer’s mission and goals are achieved. Besides, the success of an outdoor activity also relies upon close attention to safety concerns, recruitment and participation of medical professions and security personnel.