A Study on Influence of Convenience Store Gift Attributes on Revenue- Evidence from Family Mart
碩士 === 康寧大學 === 企業管理研究所 === 104 === Conveniences stores have closely combined with people’s daily lives. How to win over customers’ attention is the top priority for company’s management. Since the first convenience stores, 7-11, started the gift attribution activity and gained much popularity, othe...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/wbfjc8 |