Investigating the Intention and the Behavior of WOM Engagement
碩士 === 國立政治大學 === 資訊管理學系 === 104
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| Format: | Others |
| Language: | zh-TW |
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2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3g4em4 |
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ndltd-TW-104NCCU5396011 |
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ndltd-TW-104NCCU53960112019-05-15T22:53:04Z http://ndltd.ncl.edu.tw/handle/3g4em4 Investigating the Intention and the Behavior of WOM Engagement 探討口碑參與之意圖與行為 王翊家 碩士 國立政治大學 資訊管理學系 104 管郁君 2016 學位論文 ; thesis 100 zh-TW |
| collection |
NDLTD |
| language |
zh-TW |
| format |
Others
|
| sources |
NDLTD |
| description |
碩士 === 國立政治大學 === 資訊管理學系 === 104 |
| author2 |
管郁君 |
| author_facet |
管郁君 王翊家 |
| author |
王翊家 |
| spellingShingle |
王翊家 Investigating the Intention and the Behavior of WOM Engagement |
| author_sort |
王翊家 |
| title |
Investigating the Intention and the Behavior of WOM Engagement |
| title_short |
Investigating the Intention and the Behavior of WOM Engagement |
| title_full |
Investigating the Intention and the Behavior of WOM Engagement |
| title_fullStr |
Investigating the Intention and the Behavior of WOM Engagement |
| title_full_unstemmed |
Investigating the Intention and the Behavior of WOM Engagement |
| title_sort |
investigating the intention and the behavior of wom engagement |
| publishDate |
2016 |
| url |
http://ndltd.ncl.edu.tw/handle/3g4em4 |
| work_keys_str_mv |
AT wángyìjiā investigatingtheintentionandthebehaviorofwomengagement AT wángyìjiā tàntǎokǒubēicānyǔzhīyìtúyǔxíngwèi |
| _version_ |
1719136019148701696 |