品質因素對行動裝置購物行為的影響

碩士 === 國立勤益科技大學 === 企業管理系 === 104 ===   In recent years, mobile devices have become increasingly innovative and diverse, which have significantly motivated the trend of shopping on mobile devices. Which quality factors must be equipped by shopping on mobile devices so that consumers are willing to u...

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Bibliographic Details
Main Authors: Chen, Rou-Jyun, 陳柔均
Other Authors: Wu, Shwu-Ing
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/52940934573547573954

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