Value Co-creation perspective on the process of integrated community development in cultural business distract
碩士 === 國立成功大學 === 企業管理學系碩士在職專班 === 104 === Nowadays, business and service industries become the primary development in economics environment, taking the place of traditional industry in algricultural society and technology industry in 20th centry. Economics developmnet gives a rise to new promising...
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ndltd-TW-104NCKU51210602019-05-15T22:54:10Z http://ndltd.ncl.edu.tw/handle/7y52gr Value Co-creation perspective on the process of integrated community development in cultural business distract 以價值共創觀點探討文化商圈社區總體營造計畫發展歷程 Shu-HanYu 游舒涵 碩士 國立成功大學 企業管理學系碩士在職專班 104 Nowadays, business and service industries become the primary development in economics environment, taking the place of traditional industry in algricultural society and technology industry in 20th centry. Economics developmnet gives a rise to new promising business district but also leads to decadency of old central business area. Without proper management in old central business areas, where brings into many idle spaces and wreckages. To rescue the decline areas in cities and countries, urban regeneration program is under construction by different ways. The research is focus on the re-construction strategy of Tainan Jeng Shing cultural creative business area by qualitative method. To investigate how the old business district developes by marketing paradigm Value co-creation strategy in each re-construction period. To analyze the interaction between five main factors: management structure、resources、process environment、co-production、perceived value of value co-creation modle. In conclusion, value co-creation strategy completely put into Tainan Jeng Shing cultural creative business area by implementing cultural activities and publishing cultural products, which strengthens integrated community development establishment, successfully facilitats the growth of localization and globalization in cultrural creative industry. Shih-Chieh Fang 方世杰 2016 學位論文 ; thesis 105 zh-TW |
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碩士 === 國立成功大學 === 企業管理學系碩士在職專班 === 104 === Nowadays, business and service industries become the primary development in economics environment, taking the place of traditional industry in algricultural society and technology industry in 20th centry. Economics developmnet gives a rise to new promising business district but also leads to decadency of old central business area. Without proper management in old central business areas, where brings into many idle spaces and wreckages. To rescue the decline areas in cities and countries, urban regeneration program is under construction by different ways.
The research is focus on the re-construction strategy of Tainan Jeng Shing cultural creative business area by qualitative method. To investigate how the old business district developes by marketing paradigm Value co-creation strategy in each re-construction period. To analyze the interaction between five main factors: management structure、resources、process environment、co-production、perceived value of value co-creation modle.
In conclusion, value co-creation strategy completely put into Tainan Jeng Shing cultural creative business area by implementing cultural activities and publishing cultural products, which strengthens integrated community development establishment, successfully facilitats the growth of localization and globalization in cultrural creative industry.
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author2 |
Shih-Chieh Fang |
author_facet |
Shih-Chieh Fang Shu-HanYu 游舒涵 |
author |
Shu-HanYu 游舒涵 |
spellingShingle |
Shu-HanYu 游舒涵 Value Co-creation perspective on the process of integrated community development in cultural business distract |
author_sort |
Shu-HanYu |
title |
Value Co-creation perspective on the process of integrated community development in cultural business distract |
title_short |
Value Co-creation perspective on the process of integrated community development in cultural business distract |
title_full |
Value Co-creation perspective on the process of integrated community development in cultural business distract |
title_fullStr |
Value Co-creation perspective on the process of integrated community development in cultural business distract |
title_full_unstemmed |
Value Co-creation perspective on the process of integrated community development in cultural business distract |
title_sort |
value co-creation perspective on the process of integrated community development in cultural business distract |
publishDate |
2016 |
url |
http://ndltd.ncl.edu.tw/handle/7y52gr |
work_keys_str_mv |
AT shuhanyu valuecocreationperspectiveontheprocessofintegratedcommunitydevelopmentinculturalbusinessdistract AT yóushūhán valuecocreationperspectiveontheprocessofintegratedcommunitydevelopmentinculturalbusinessdistract AT shuhanyu yǐjiàzhígòngchuàngguāndiǎntàntǎowénhuàshāngquānshèqūzǒngtǐyíngzàojìhuàfāzhǎnlìchéng AT yóushūhán yǐjiàzhígòngchuàngguāndiǎntàntǎowénhuàshāngquānshèqūzǒngtǐyíngzàojìhuàfāzhǎnlìchéng |
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1719136754852691968 |