The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students

碩士 === 國立交通大學 === 管理科學系所 === 104

Bibliographic Details
Main Authors: Huang, Chih-Ming, 黃志銘
Other Authors: Chiang, Chi
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/66064341779921437135
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spelling ndltd-TW-104NCTU54571082017-09-06T04:22:25Z http://ndltd.ncl.edu.tw/handle/66064341779921437135 The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students 台灣大學生運動休閒服飾行動購買之研究 Huang, Chih-Ming 黃志銘 碩士 國立交通大學 管理科學系所 104 Chiang, Chi 姜齊 2016 學位論文 ; thesis 105 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立交通大學 === 管理科學系所 === 104
author2 Chiang, Chi
author_facet Chiang, Chi
Huang, Chih-Ming
黃志銘
author Huang, Chih-Ming
黃志銘
spellingShingle Huang, Chih-Ming
黃志銘
The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students
author_sort Huang, Chih-Ming
title The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students
title_short The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students
title_full The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students
title_fullStr The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students
title_full_unstemmed The Influence of Mobile Advertising on Consumers’Behavior of Mobile Purchasing - The Case of Taiwan College Students
title_sort influence of mobile advertising on consumers’behavior of mobile purchasing - the case of taiwan college students
publishDate 2016
url http://ndltd.ncl.edu.tw/handle/66064341779921437135
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