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碩士 === 國立中央大學 === 產業經濟研究所在職專班 === 104 === The competition faced by technology industry in Taiwan is tough now. Taking firms in semiconductor industry for example, they execute R&D in the production process or product innovation to enhance the competitive advantage. Therefore, from the viewpoint...

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Bibliographic Details
Main Authors: Chen-kuo Wu, 吳振國
Other Authors: 邱俊榮
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/43881748741488822752
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spelling ndltd-TW-104NCU053340182017-06-25T04:38:17Z http://ndltd.ncl.edu.tw/handle/43881748741488822752 none 廠商面對新競爭者之最適技術創新策略選擇 Chen-kuo Wu 吳振國 碩士 國立中央大學 產業經濟研究所在職專班 104 The competition faced by technology industry in Taiwan is tough now. Taking firms in semiconductor industry for example, they execute R&D in the production process or product innovation to enhance the competitive advantage. Therefore, from the viewpoint of the commodity cycle, we can see the firm who has been a monopolist will face an oligopolistic market when there appears other competitor. In order to analyze vendor market behavior clearly, we refer to D’Aspremont and Jacqumin (1988) but consider the market to be Bertrand price competition or Stackelberg quantity competition to build new models to investigate the impact of the R&D spillover effect on firms’ R&D strategies. We have the following four findings. First, under Bertrand competition, when market is more competitive, the more R&D investments the firms will invest. Second, under Bertrand competition, when the product is more similar, the possibility of cooperation in R&D by the two firms is smaller. Third, under Stackelberg competition, the leading firm will invest more R&D than the follower. Fourth, under Stackelberg competition, whatever the scale of the spillover effect, the leader will not cooperate to execute R&D. 邱俊榮 鄒孟文 2016 學位論文 ; thesis 43 zh-TW
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description 碩士 === 國立中央大學 === 產業經濟研究所在職專班 === 104 === The competition faced by technology industry in Taiwan is tough now. Taking firms in semiconductor industry for example, they execute R&D in the production process or product innovation to enhance the competitive advantage. Therefore, from the viewpoint of the commodity cycle, we can see the firm who has been a monopolist will face an oligopolistic market when there appears other competitor. In order to analyze vendor market behavior clearly, we refer to D’Aspremont and Jacqumin (1988) but consider the market to be Bertrand price competition or Stackelberg quantity competition to build new models to investigate the impact of the R&D spillover effect on firms’ R&D strategies. We have the following four findings. First, under Bertrand competition, when market is more competitive, the more R&D investments the firms will invest. Second, under Bertrand competition, when the product is more similar, the possibility of cooperation in R&D by the two firms is smaller. Third, under Stackelberg competition, the leading firm will invest more R&D than the follower. Fourth, under Stackelberg competition, whatever the scale of the spillover effect, the leader will not cooperate to execute R&D.
author2 邱俊榮
author_facet 邱俊榮
Chen-kuo Wu
吳振國
author Chen-kuo Wu
吳振國
spellingShingle Chen-kuo Wu
吳振國
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author_sort Chen-kuo Wu
title none
title_short none
title_full none
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publishDate 2016
url http://ndltd.ncl.edu.tw/handle/43881748741488822752
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