零售商行動App黏著度影響因素分析模式
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 104 === With the development trend of mobile marketing, the corporate response to the competitive market environment, beginning put resources to development mobile App, through the transfer of information, wisdom promotion, Social Integration, online shopping and...
Main Authors: | Mei-Huei Wei, 魏美惠 |
---|---|
Other Authors: | Tsuen-Ho Hsu |
Format: | Others |
Language: | zh-TW |
Published: |
2016
|
Online Access: | http://ndltd.ncl.edu.tw/handle/61801428545438616615 |
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