A Study of the Enterprise-Level Performance Management for Packaging Materials Industry

• Main Authors: Chiang, Chia-Chieh, 江佳杰
• Other Authors: Yan, Min-Ren
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/05931172192823779655

碩士 === 中國文化大學 === 企業實務管理數位碩士在職專班 === 104 === 　　Operations management in packaging materials industry has specific characteristics of geographic and competitive conditions in different regions, industrial properties, and businesses resources allocations. 　　Profit center system is based on the effectiveness of operational management model and performance management is one of the critical issues for the profit center operations. This study proposes the perspective of enterprise-level performance management to improve the performance evaluation and business resource utilization. Data envelopment analysis (DEA) methodology was adopted to evaluate the business performance of YC group, with forty business offices selected from the same business group. Based on the empirical study and research results, the following implications were identified to performance management in packaging materials industry: (1) A systematic approach for performance management. 　　Using the DEA technique for sales offices can assess the efficiency of the business performance management as the reference for business strategy adjustment. It is not the management by intuition which only compares the early performance management and the business goal. (2) An integration between business group and single business unit. 　　In this study, forty DMUs under the same business sector were selected. We integrated all the efficiencies and the comprehensive comparison by DEA technique, avoiding biased performance valuation at a single business unit. (3) Linking performance management with enterprise-wide strategic thinking. 　　From the view of corporate strategy, the performance management under profit center system needs to be aligned with their overall strategy. The proposed DEA method not only can suggest business decisions under the variation of market environment and limited resources, but also dynamically support the adjustment of strategy and resources to ensure business performance.