The Effect of Product Knowledge, Customer Interaction and Perceived Value on Purchase Intention

碩士 === 世新大學 === 企業管理研究所(含碩專班) === 104 === In recent years, consumption patterns has been gradually changed. Customer buy the medicines at the same time, they more care the serviced for the process. Rather than quietly accept the recommendation and services of the stores and industry. For the case...

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Bibliographic Details
Main Authors: Hsu,Yu-Yao, 許譽耀
Other Authors: Chen-Yen Yao,Ph.D.
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/08213335944251058939