The Development of Competency Model and Competency-Based Program for Public Relations Personnel in Public Sectors-A Case Study of Regional Branches of Workforce Development Agency, Ministry of Labor, Taiwan

碩士 === 南臺科技大學 === 企業管理系 === 104 === The practice of public relations (PR) has grown to be one of the core strategies in the marketing industry while the public sector has begun to attach great importance to public policy marketing and PR mechanism functioning through multiple communication channels...

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Bibliographic Details
Main Authors: LIU, CHIH-KANG, 劉志綱
Other Authors: HUANG, PEI-WEN
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/2332fu