A Study on Channel Strategy, Clicks and Mortar, Channel Power, Channel Conflict and Channel Performance – An Empirical Investigation of the Bank
碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 104 === With the changing of high technology and customer behaviors, the global bank industry continued to transform. Between the customer and bank financial services relationship between the customer and the Bank is no longer confined to the Cabinet face to face t...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/f6u3ty |