The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam
碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 104 === On January 11, 2007, Vietnam officially became the WTOs 149th member,since that, the economic of Vietnam slowly has being transferring from agricultural sector to service sector , coupled with the Viet Nam Government has promoted the development of services...
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ndltd-TW-104TIT054570522019-05-15T22:54:23Z http://ndltd.ncl.edu.tw/handle/5a976p The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam 服務品質對顧客正負面情緒與顧客滿意度影響之研究,以越南芽莊珍珠度假村顧客為例 Ha Thi Kim Lien 何氏金蓮 碩士 國立臺北科技大學 經營管理系碩士班 104 On January 11, 2007, Vietnam officially became the WTOs 149th member,since that, the economic of Vietnam slowly has being transferring from agricultural sector to service sector , coupled with the Viet Nam Government has promoted the development of services sector that increase the number of Vacation Hotels, Resorts, increasingly fierce competition between each other, how elaboration effective marketing and management strategies, the service quality has become an important issue managers. Therefore, for this study for Vinpearl Resort & Spa Nha Trang of consumers, indicating that the current environmental Vacation Village, features and quality of health services, investigate consumer in the consumption process service quality, customer emotion and Satisfaction. Sen- Kuai Liao 廖森貴 2016 學位論文 ; thesis 0 zh-TW |
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碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 104 === On January 11, 2007, Vietnam officially became the WTOs 149th member,since that, the economic of Vietnam slowly has being transferring from agricultural sector to service sector , coupled with the Viet Nam Government has promoted the development of services sector that increase the number of Vacation Hotels, Resorts, increasingly fierce competition between each other, how elaboration effective marketing and management strategies, the service quality has become an important issue managers. Therefore, for this study for Vinpearl Resort & Spa Nha Trang of consumers, indicating that the current environmental Vacation Village, features and quality of health services, investigate consumer in the consumption process service quality, customer emotion and Satisfaction.
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author2 |
Sen- Kuai Liao |
author_facet |
Sen- Kuai Liao Ha Thi Kim Lien 何氏金蓮 |
author |
Ha Thi Kim Lien 何氏金蓮 |
spellingShingle |
Ha Thi Kim Lien 何氏金蓮 The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam |
author_sort |
Ha Thi Kim Lien |
title |
The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam |
title_short |
The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam |
title_full |
The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam |
title_fullStr |
The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam |
title_full_unstemmed |
The Influence of Service Quality on Customer Emotions and Customer Satisfaction¬- The Case of Vinpearl Nha Trang Resort , Viet Nam |
title_sort |
influence of service quality on customer emotions and customer satisfaction¬- the case of vinpearl nha trang resort , viet nam |
publishDate |
2016 |
url |
http://ndltd.ncl.edu.tw/handle/5a976p |
work_keys_str_mv |
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