The Infant Organic Cotton Apparel Industry Analysis in Taiwan
碩士 === 國立雲林科技大學 === 企業管理系 === 104 === In the era of low-birth rate, the market of the infant-related industry ought to be downsized. However, with the increasing of the income and the fondness of the elder, the infant-related industry will shine brilliantly in the future. The research shows that the...
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ndltd-TW-104YUNT01210592017-09-10T04:29:51Z http://ndltd.ncl.edu.tw/handle/49841836446900164256 The Infant Organic Cotton Apparel Industry Analysis in Taiwan 台灣嬰幼兒有機棉服飾產業分析 LIU, CHIA-HSUAN 劉佳軒 碩士 國立雲林科技大學 企業管理系 104 In the era of low-birth rate, the market of the infant-related industry ought to be downsized. However, with the increasing of the income and the fondness of the elder, the infant-related industry will shine brilliantly in the future. The research shows that the output value of Taiwan infant apparel industry is increasing year by year, and most infant apparel’s materials are cotton in the majority. However, during the process of traditional cotton planting, the farmer largely uses pesticides and farm chemicals, which not only pollutes our environment but also potentially influences children’s health risks. The research analyzes Taiwan infant apparel industry and the growing trend of the organic cotton market. The research concludes the competing condition and developing possibility of the infant organic cotton apparel in Taiwan. The research also proposes the entry strategy and marketing strategy of organic cotton apparel getting into Taiwan infant-related market. Keywords: Infant apparel, Organic cotton, Industry analysis LIN, SHANG-PING 林尚平 2016 學位論文 ; thesis 61 zh-TW |
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碩士 === 國立雲林科技大學 === 企業管理系 === 104 === In the era of low-birth rate, the market of the infant-related industry ought to be downsized. However, with the increasing of the income and the fondness of the elder, the infant-related industry will shine brilliantly in the future. The research shows that the output value of Taiwan infant apparel industry is increasing year by year, and most infant apparel’s materials are cotton in the majority. However, during the process of traditional cotton planting, the farmer largely uses pesticides and farm chemicals, which not only pollutes our environment but also potentially influences children’s health risks.
The research analyzes Taiwan infant apparel industry and the growing trend of the organic cotton market. The research concludes the competing condition and developing possibility of the infant organic cotton apparel in Taiwan. The research also proposes the entry strategy and marketing strategy of organic cotton apparel getting into Taiwan infant-related market.
Keywords: Infant apparel, Organic cotton, Industry analysis
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author2 |
LIN, SHANG-PING |
author_facet |
LIN, SHANG-PING LIU, CHIA-HSUAN 劉佳軒 |
author |
LIU, CHIA-HSUAN 劉佳軒 |
spellingShingle |
LIU, CHIA-HSUAN 劉佳軒 The Infant Organic Cotton Apparel Industry Analysis in Taiwan |
author_sort |
LIU, CHIA-HSUAN |
title |
The Infant Organic Cotton Apparel Industry Analysis in Taiwan |
title_short |
The Infant Organic Cotton Apparel Industry Analysis in Taiwan |
title_full |
The Infant Organic Cotton Apparel Industry Analysis in Taiwan |
title_fullStr |
The Infant Organic Cotton Apparel Industry Analysis in Taiwan |
title_full_unstemmed |
The Infant Organic Cotton Apparel Industry Analysis in Taiwan |
title_sort |
infant organic cotton apparel industry analysis in taiwan |
publishDate |
2016 |
url |
http://ndltd.ncl.edu.tw/handle/49841836446900164256 |
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