The impact of consumers on the impulsive buying behavior of green garments
碩士 === 國立中正大學 === 企業管理學系碩士在職專班 === 105 === The general products are through the mass production to cost-effectiveness. General products make the price and the selling price usually low then green products. Past the people feel green products is more expensive and the function is not better than gene...
Main Authors: | KO, PEI-HSIN, 柯佩欣 |
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Other Authors: | 莊世杰 |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/2k7w88 |
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