The Effect of Endorser Types in an Advertisement on Attitude toward the Advertisement and Smoking Cessation among Middle-aged Smokers

碩士 === 中國醫藥大學 === 醫務管理學系碩士班 === 105

Bibliographic Details
Main Authors: Yi-Shan Liu, 劉伊珊
Other Authors: 楊文惠
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/dag6a3