| Summary: | 碩士 === 嘉南藥理大學 === 觀光事業管理系 === 105 === Each nation with hot spring considers it as a crown jewel ever since hot spring is found. Taiwan possess numerous hot spring resources, its importance goes without saying. Due to the improved life standard and social atmosphere in recent years, the idea of leisure and entertainment has been greatly changed. With the prevailing trend of hot spring bath and Spa, immersing in hot springs has become a brand new enjoyment for everyone. While having a hot spring tour, we can not only have fun in hot water but also appreciate nature beauty. Beside, hot spring provides multifunction such as convalescence and relaxation. Hot spring surely has the potential becoming the most representative resource in the tourism industry. Therefore, the development of hot spring community is not just part of the tourism industry, it is the key whether hot spring tourism can be sustainable development or not.
This research consists of four chapters. Chapter 1 provide the whole idea about this research throughout literature review. Then the second chapter explore the development of hot spring tour in Taiwan. By analyzing the features and the distributions of hot springs, look back into the hot spring usage from time to time and further dig into the evolution of hot spring tour nowadays. The next chapter investigates the meaning, image and the regional status of tourism community, and conduct a deeper image classification on hot spring community in order to find out obstruction and development potential. Follow up the last chapter focus on the planning and development of hot spring community. Generalize the governmental policies on tourism industry, then analyze the main strategy on the development of hot spring community, lastly provide suggestions on domestic development program.
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