Apply Text Mining Technology to Study Consumer Product Usage – An Example of Online Reviews of Mobile Games

碩士 === 中原大學 === 企業管理研究所 === 105 === With the prevalence of Mobile Games, numerous of game developers and players are growing significantly. Many players are willing to discuss experiences and suggestions at the forum and thus the online reviews from users become an important source of marketing and...

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Bibliographic Details
Main Authors: Zi-Xiu Luo, 羅子修
Other Authors: Shih-Hsien Tseng
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/9kmxey