A Study on the Satisfaction of Service Quality - A Case Study of the Coast Guard Administration﹐Excutive Yuan

• Main Authors: Chang, Li-Min, 張立岷
• Other Authors: Chen, Cheng-Te
• Format: Others
• Language: zh-TW
• Published: 2017
• Online Access: http://ndltd.ncl.edu.tw/handle/c9wwqw

碩士 === 遠東科技大學 === 行銷與流通管理系碩士班 === 105 === The quality of life of modern citizens continue to improve, the quality of service requirements also increase. Government departments began to focus on relevant performance. While the Executive Council Coast Patrol Service (hereinafter referred to as the Coast Guard) in the past seventeen years, Annual high-level detection of governance performance, Directly listen to the way fishermen sound, The objective collection of fishermen for the main navigational project, for the people to serve the work and political conditions of the evaluation, To facilitate the rapid grasp of the trend of public opinion, observe the needs of fishermen, As a policy formulation, business policy, the performance evaluation of the reference, Thereby enhancing the overall performance of administrative reform and serving the people, For fishermen on the coastal patrol work understanding and affirmation. Therefore, this study using quantitative analysis of the survey, Expect to provide improved work, improve service satisfaction, To win the fishermen's recognition and affirmation. Due to the recent issue of marine rights and interests related to domestic public opinion, Causing some people to the government units have a sense of distrust, May affect fishermen's assessment of the effectiveness of the Coast Guard in safeguarding maritime rights and interests. The results of this study fishermen on the overall performance of the sea inspection service evaluation, Satisfaction are in about 8 into, It is suggested that the future Coast Guard will be effective in the management of maritime rights and interests, Through the media to strengthen the propaganda, strengthen the people's positive view of the government.