| Summary: | 碩士 === 國立交通大學 === 資訊管理研究所 === 105 === In recent years, the world incurs many social issue and environmental disaster, so philanthropy giving is become popular. Nowadays, the crowdfunding also become popular and the charity usually use it to fundraise. But they rarely utilize power of social network to assist fundraiser to discover potential donors, especially small organization or personal. In this research, we will propose a social supported recommendation mechanism for social fundraising. We will examine the donor preference, relationship between donor and fundraiser, and the characteristic fundraising dynamics to advance the growth of philanthropy fundraising and enhance satisfaction rate of the donor.
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