Study on Relationship between Custom Service and Stress Emotion － Example of Aromatherapy

• Main Author: 陳慧敏
• Other Authors: 葉進儀
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/fru9kp

碩士 === 國立嘉義大學 === 管院碩士在職專班 === 105 === Keeping well health has become the basic concept of life for many people in recent years. Facing with the rapid changes in the environment, there are many modern plagues caused by different pressure of living which also impacts our life quality. The biggest one of the problems is the symptoms of physical and mental. There would be a warning for our health when we have the pressure or emotional imbalance. It would also become a critical issue to affect the health of physical and mental when we face to the pressure in different emotional layer. Now every business focuses on the customization in order to give their customer better service. There is no exception for the aromatherapy. Customized oil formula service would let the customer experience not only the art of aromatherapy, but also open customer’s five sense perception, enjoy the aroma of aromatic oils. It creates elegant ambience and a friendly service for aroma therapists. Customer will open the sense of smell, taste, sight, hearing and receiving aromatherapy through the aromatherapy massage. Both of the visible and invisible scenario would let the customer to have a unique experience. The major object of the study is to record consumer’s experience through treatment of aromatherapy. There are 33 customers, age between 20 to 60, receiving the massage relaxing treatment while using the customizing oil formula. The study uses Beck Depression and Anxiety Inventory to conduct case investigation before and after the aromatherapy treatment. In addition, 30 adults whose ages are greater than 20 were selected randomly to complete the Beak Depression and Anxiety Inventory without any aromatherapy massage in order to validate the analysis of factors and interference effects. Data analysis results showed that self-criticism, emotion, somatosensory, and cannot feel pleasure will significantly affect the depression index. Cognitive, panic, autonomic nervous system will significantly affect the anxiety index. The interference effects of aromatherapy on depression and anxiety were significant only on the affections corresponding to depressive. However, the aromatherapy had a significant effect on the pair-t test before and after for all various facets, indicating that aromatherapy could be helpful for customers to reduce depression and anxiety effects.