A Study on the Influence of Consumer 's Purchase Behavior of the Creative Atmosphere and the Festivals- A Taipei Fashion Markets Case
碩士 === 國立臺灣師範大學 === 全球經營與策略研究所 === 105 === People understand cultural and creative industries by creative market. The difference in creative markets and shopping centers is special atmosphere. Also, Do it affect by atmosphere on consumer’s behavior ? In addition, the creative market will always plan...
Main Authors: | Tan, Jia-Ying, 談佳盈 |
---|---|
Other Authors: | Dong, Tse-Ping |
Format: | Others |
Language: | zh-TW |
Published: |
2017
|
Online Access: | http://ndltd.ncl.edu.tw/handle/z6hu34 |
Similar Items
-
A Study on Purchasing Behavior and Market Segmentation of Senior House Consumer in Taipei
by: Chun-Ying Lin, et al.
Published: (2005) -
The Influence of Endowment Effect on the Consumer’s Fashion Purchasing Decision
by: LUYINGJIN, et al.
Published: (2014) -
The Research of Consumers’ Purchase Behavior for Fast Fashion
by: HO, AN-CHU, et al.
Published: (2015) -
The Study on the Impact of Brand Equity on the Purchase Behavior of fast fashion apparel for Consumers in Taipei City
by: Lin, Sin-Huang, et al.
Published: (2013) -
The Impact of Festival Promotion on Consumers’ Planned Purchasing Behavior
by: CHAO, HSIANG-TZU, et al.
Published: (2019)