Analyzing the connections among HBL teams, schools images and sponsors based on the quality of relationship
碩士 === 國立臺灣師範大學 === 運動競技學系 === 105 === Adequately utilizing the concepts of relationship quality can effectively increase the customer loyalty. Furthermore, loyal customers are the beneficial basis of earning power of industries. Relationship quality also included with the concepts of satisfaction a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7dz95b |