The Impact of Consumer’s Health Consciousness, Quality Consciousness, and Price Consciousness on Health Food Purchase Intention
碩士 === 國立臺北大學 === 企業管理學系 === 105 === The health awareness of Taiwanese people has been increasing in recent years given the increasing of aging populations, increasing the prevalence of chronic diseases and the rising concern on food safety. As a result, the demand of health food is also growing. Th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/umvrj6 |