The Effect of Attitude Confidence on Bias Correction Magnitude by Path Analysis
碩士 === 國立臺灣大學 === 商學研究所 === 105 === The research proposes three main issues. Firstly, consumers’ attitude confidence can be manipulated by their own confidence level. Second, consumers’ attitude confidence will affect bias correction magnitude toward product attitude. Third, attitude confidence p...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/24jaa3 |