The Research of Combined the Sales Forecast-ing and Regional Transshipment Framework：Perishable Goods for Retailing Franchisees

• Main Authors: Chieh-Hao - Hsu, 許桀豪
• Other Authors: Chao-Lung Yang
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/dp4unj

碩士 === 國立臺灣科技大學 === 工業管理系 === 105 === Franchisee chain system is a business model of the franchise organization share the reputation and sell the same kind of goods with franchisee. The purpose for whomever is focus on accurate order to reduce the cost and increase the sales. Espe-cially for perishable good, such as fresh food and bread, the policy of order quantity is more important than non-perishable good. However, there are always have a different between order quantity and sales quantity caused by unstable demand and external factor for every day. Therefore, this research look forward to develop a concept of combined sales forecasting and regional transshipment for providing the suggestions and transfer policy to the managers. This research used the property of mutual support in franchisee chain system to transship the goods to reduce the order error differently from the research which focused on improving the sales forecasting. The data were distributed into training set and testing set for forecasting model through the real data (Point of Sale) and external factors (weather, temperature, holiday) were provided by franchisee chain system. By the result of sales forecasting as the basis for starting the mechanism of transshipment, and geographical relationship between the franchisees is a top priority to transship the goods. The result showed that the average order error is able to be reduced through the mechanism of combined the sales forecasting and re-gional transshipment. Through the application of this concept, the franchisee chain system is able to create the multi-wins situation, for instance, the suggestions of or-dering goods are proposed to the franchisee by the franchise organization, inventory cost-reducing and sales-increasing and meet the demand of customer.