A Study of Satisfaction of Volunteer Military: The Case of Army Recruit

• Main Authors: WEN, SHENG-YU, 溫盛宇
• Other Authors: LEE,PO-CHIH
• Format: Others
• Language: zh-TW
• Published: 2017
• Online Access: http://ndltd.ncl.edu.tw/handle/xec35h

碩士 === 國立高雄大學 === 高階經營管理碩士在職專班(EMBA) === 105 === Under present circumstances, Taiwan citizens do not want to be soldier in military industry. The modern warfare needs high quality talents. The hardship environment in Taiwan military industry is not so easy to attract the good talent. It is also not easy to persuade the soldier to stay in the military industry for a long time. In order to let the soldier stay in the military industry for a long time, we need to promote the degree of satisfaction for the new recruit. This research implements a survey of soldiers from different units in the army. It intends to build a service satisfaction model for new army recruit to analyze major factors affecting their satisfaction under volunteer military. Some 289 questionnaires were undertaken and then used the regression analysis and analysis of various to assess how professional and skill standards, professional ability, work attitude, treatment acceptance will influence satisfaction degree of new recruit. According to analytical results, work attribute, treatment acceptance will influence service satisfaction degree of new soldier. The results suggest that the personnel policy of “Spiritual Inspiration”, “Transparent Reward Rules”, “Increasing Incentive Activities”, ” Simplifying Task Activities”, “Enriching Social Welfare” will promote the work attribute and treatment acceptance. It also will indirectly promote service satisfaction degree.