The Relationship Between Product Involvement and Purchase Intention - Price Promotion Impacts as a Moderator
碩士 === 中國文化大學 === 國際企業管理學系 === 105 === As Taiwan has now entered the developed countries, the social economic development, improve the national income and the enjoyment of life and convenience, the car is no longer just a scooter or paraphernalia, has become indispensable to modern life activities,...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/mbke98 |