| Summary: | 碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 105 === The new south policy is the current trade policy direction of Taiwan. This research is mainly aimed at analyzing the breeding area of Taixihaipu in Yunlin County, exploring the direction of trade, how to enhance the competitiveness of farmers and provide them Fisheries industry development of the operators reference.
This paper integrates past arguments and literature on scholars related to clam culture, and explores the actual business model and development of clams breeding industry by conducting field interviews with farmers and related exporters and related experts. Oriented, hoping to find the breeding industry should be to strengthen the development of the main points to enhance the overall competitiveness of the aquaculture industry.
This study summarizes the following suggestions: the traditional aquaculture industry can move towards the internationalization of the ranks: First, to the aquaculture industrys recommendations: 1. Product refined, 2. Develop their own brand, 3. Group of operations; Second, to the governments recommendations: 1. Implementation of the license system and brand counseling, 2. Strengthen the local production and marketing classes to form a special producing areas, 3. Encourage the development of product added value,4.Provide timely assistance.
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