The Effect of Advertising layout on Consumer''s Perception- Take Portal Sites as Example

碩士 === 中原大學 === 企業管理研究所 === 106 === With the diversification of digital advertising and new online products are available to advertisers, the ability to continue maintaining consumer attention and ensure the effectiveness of advertising efforts is vital. Advertising layout is a valuable component in...

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Bibliographic Details
Main Authors: LIN-CHIEH Kao, 高琳絜
Other Authors: Ru-Yu Wang
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/3e3zc9