A study on the Strategy of Service Recovery in Automobile Industry-A case of X-brand Customers Appeal to the Consumer Protection Officer
碩士 === 中原大學 === 企業管理研究所 === 106 === As long as there is service, there will be mistakes. After the service failure occurred, to have appropriate remedial measures, to improve customer satisfaction, effectively maintain customers and avoid customer churn, reduce customer complaints and the possibilit...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8z245n |