Using Social Media LINE on School’s Faculty Interaction as a Communication Tool-A Case Study of an Elementary School in Hsinchu

• Main Authors: KUO, HSIU-YI, 郭秀怡
• Other Authors: YEN YING LU
• Format: Others
• Language: zh-TW
• Published: 2018
• Online Access: http://ndltd.ncl.edu.tw/handle/k56q4c

碩士 === 玄奘大學 === 傳播學院碩士班 === 106 === The pervasiveness of mobile phone in the digital age, all school teachers are using the application of the LINE to communicate each other as a tool of communication. Due to its characteristics of free of charge, convenient and diverse, almost every organization applies LINE to its workplace and also well received. The purpose of this research is to explore the current practice of the LINE about its advantages and limitations. The in-depth interview approach has been conducted with the given elementary school faculty and staff. The results shows as follows: First, LINE could facilitate the user’s interaction frequency and broadness with cost and time effective and free of charge. Second, conversation atmosphere in the same group makes people comfortable but the attitude will be affected if the group is open to public and with different people from other group. Third, using LINE may have some faults of expressions, so it needs other media equipment to fix the problems. Forth, don’t count on it for everything to avoid working pressure. By upgrading the communication efficiency set up manual rules to follow.