The Influence of Recreation Experience on Tourist Satisfaction and Revisit Will-Example of Kaohsiung 201 VIP Boat Kaohsiung Harbor

• Main Authors: Qing-Zhang Chen, 陳慶璋
• Other Authors: Yong-Cheng Huang
• Format: Others
• Language: zh-TW
• Published: 2018
• Online Access: http://ndltd.ncl.edu.tw/handle/tb66ww

碩士 === 義守大學 === 管理碩博士班 === 106 === Nowadays, it is discovered that the leisure time for people in Taiwan has increased and the quality of life is emphasized due to the progress of society and the growth of the economy leading people change their lifestyles. There are many sightseeing spots in Taiwan, and new sightseeing spots have sprung up in various media such as the Internet. How to stand out from the competitive tourist attractions and build the attraction and features of sightseeing spots into sightseeing attractions. The purpose of this study was to understand the effect of recreational experience when visitors took the Kao 201 VIP boats on the satisfaction of tourists and the desire to revisit. Using the questionnaire survey method, 135 valid questionnaires were collected as the main research object for tourists on the Kao 201 VIP boat. There are significant differences in recreational experience in the context of social and economic background and recreational activities. The different feelings of visitors after experiencing the experience have a significant impact on satisfaction and revisiting intentions, and the level of overall satisfaction will affect the willingness of tourists to take the Kao 201 VIP boat.