Achieving worldwide box-office success: opportunities and challenges for chinese movies in the global market
碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 106 === This thesis aimed at looking at the current state of exports of Chinese movies as well as at the other ways for the Chinese film industry to conquer international markets. Chinese films are not an easy product to export, and up to now, only a very s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6a9z63 |