Generating Value from Big Data: A Multiple Case Study in Financial Industry

碩士 === 國立政治大學 === 資訊管理學系 === 106 === With rapid advances in social and analytics technology, Big Data has become a popular subject in many industries. Numerous well-known multinational companies, such as Google, Walmart, and Amazon, reported deriving enormous value from Big Data applications. Howeve...

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Bibliographic Details
Main Authors: Tsai, Yu-Chen, 蔡佑晟
Other Authors: Shang, Shari S. C.
Format: Others
Language:en_US
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/4w3njg

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