Target Country Selection and Channel Strategies in Latin America—The Case of a Taiwanese Medical Devices Company
碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 106 === Numerous Taiwanese companies pursue expansion to the international market mainly to achieve higher sales revenue, and emerging markets such as Latin America present great business attractiveness. In this research, a case study with the Taiwanese medical...
Main Authors: | Peng, Chi-Yu, 彭棋鈺 |
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Other Authors: | Yu, Chwo-Ming |
Format: | Others |
Language: | en_US |
Published: |
2018
|
Online Access: | http://ndltd.ncl.edu.tw/handle/8nuj4y |
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