Consumer motivators toward purchasing wild tuna: The Case of Taichung Consumers
碩士 === 國立中興大學 === 應用經濟學系所 === 106 === The primary purpose of this study is to investigate the purchasing motivators of wild tuna among Taichung consumers using binary logistic regression. The prediction of the impact on the purchasing decision was examined by an analytical model based on the binary...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ux5pgd |