The Impact of the Mobile Advertisement on the Consumer’s Decision Making of Buying House
碩士 === 國立屏東大學 === 不動產經營學系碩士班 === 106 === With the increased number of smart phone users in recent years, the advertising model in real estate has also undergone major changes. The real estate brokers have begun to use mobile ads to increase the exposure of their housing projects. However, whether or...
Main Authors: | YEH, CHIA-MING, 葉家銘 |
---|---|
Other Authors: | LAI, PI-YING |
Format: | Others |
Language: | zh-TW |
Published: |
2018
|
Online Access: | http://ndltd.ncl.edu.tw/handle/x6dh7y |
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