A Study on the Transformation Strategy of OEMs to Self-Brands - A Case of Pacific Cycles Inc.
碩士 === 國立中山大學 === 企業管理學系研究所 === 106 === Since the 1980s, this model has originated from the ambitions of Acer and Giant Industrial changing their corporate strategy to profit more than before. SMEs (Small and Medium Enterprises, SME) in Taiwan are facing the transformation from OEM to international...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/kxurd3 |